There are too many network engineers out there. Too many of your colleagues aiming to get THAT promotion. Why should people choose to work with you? What differentiates you from other network engineers?
Avoid sporadic efforts and be clear about what kind of jobs you'd like to get. For which companies? For which roles? It's all about what you're good at, what you're curious about, and what you're interested in.
Position yourself as an expert in a specific topic or position. Showcase your specific set of skills, capabilities, experiences, and personalities. Build your track records to attract the people that matter.
What is personal branding? And what isn't? What are some of the misconceptions around personal branding? What are some personal branding mistakes you should avoid?
How does personal branding work? How to start building your personal brand? What should you tackle first? Do you need to be social? Do you need social media?
How to take that jump from planning to implementing? How to track the progress of your personal branding journey? How to evaluate the effectiveness of your efforts?